财经英语词汇(15)

财经英语词汇

forman (n) an experienced worker who supervises and directs other workers 领班，工头

[例] He was promoted to factory foreman due to his excellent performance.

format (n.) layout 格式

[例] write in an accessible format

forwarder (n) one that forwards, especially an agent that facilitates and assures the passage of received goods to their destination 货运代理商

[例] The goods were handed over to the forwarder by the airline company.

four P’s PRODUCT, PRICE, PLACE, PROMOTION 4P 理论（麦卡锡提出）

franchise 1. (n.) licence to sell under a brand name特许经营

[例] The small company has got the franchise to sell products of IBM. 2. (v.) give a licence to someone特许经营

franchisee (n.) person who pays a royalty for a franchise特许经营人 franchiser (n.) person who receives the royalty特许 经营授予人 fraud (n.) making money by not telling the truth诈骗 [例] He became rich through systematic fraud. [同义词] deception, deceit, trickery

freebie (n. informal) a give-away, a free promotional product免费赠品 [例] I got two freebies of the theater. Let s go this evening.

freehold (n.)an estate held in fee or for life享有全权的或可终身保有的不动产

free gift (n) an extra item given free with a purchase to encourage sales 赠品

[例] If you buy this cell phone, you will receive a free gift with it.

freelance (adj, n) a person, especially a writer or an artist, who sells his or her services to employers without a long-term commitment to any one of them 自由职业

[例] She is working as a freelance---writing and make a living from sale of her books .

frequent flyer one who frequently take air-flight for business trip 经常乘飞机出差的人

frill (n.) a luxury 奢侈品

[例] Now non-frill flight are more popular with frequent flyers. fringe benefits extra benefits 额外福利

fund 1. (n.) money set aside for a special purpose基金 [例] a pension fund

2. (v.) provide money for投资

[例] We funded the company in the early days. funds (n. pl) money available to spend资金 [例] We need extra funds to pay for research.

futures (n. pl) trading in shares and commodities for delivery at a later date期货

[例] Features are different from options. G

gap (n.) hole, unfilled space（市场）空白，缺口 [例] There s a gap in the market.

gearing (n.) The ratio of a company's long-term funds with fixed interest to its total capital 联动比率

[例] A high gearing is generally considered very speculative. gimmick1. (n.) an attractive and clever idea诀窍 [例] He is a smart boy to think of this gimmick.

2.(n.) an innovative stratagem or scheme employed especially to promote a project吸引人的噱头，创新的计策或计划，尤指促进一计划

[例] an advertising gimmick.

globalization (n.) to make worldwide全球化

[例] The globalization of economy is a trend at present and in the future.

GM (general manager) 总经理

[例] My goal is to climb up the executive ladder of our company to the position of GM.

goal (n.) aim, objective目标

[例] The goal is too high to achieve. going (adj.) active, running现有的 [例] This business is a going concern.

going rate (n.) market price for a product时价

[例] The going rate is negotiable only when you will order a great quantity.

goods (n.) products/items for sale货物

goodwill = integrity (n.) good reputation of a business/intangible asset connected to customer base, track record etc商誉,诚信 [例] Goodwill is some kind of very important invisible assets.

go public (v.) to offer a company s shares for sale on the stock market for the first time股票上市

[例] Our company shares will go public next month.

go-slow (n) working more slowly than usual as a protest 怠工

[例] In order to ameliorate their working condition, the union organized a go-slow.

grade1.(v.) divide into steps or levels分级

[例] We ve graded the applicants according to our preferences. 2. (n.) level等级

grievance (n.) complaint by worker to management牢骚 [例] Many workers show grievance to their boss. [同义词] grumble, complaint

gross (adj.) total, with no reductions总的 [例] Gross profit is sales minus direct costs.

gross margin percentage difference between sales and direct cost of sales毛利率

gross profit profit calculated as sales less direct cost of sales毛利 group (n.) several companies joined together集团 [例] The group profits were down in the last year. growth (n.) increase in size增长

guarantee1. (n.) a promise or an assurance, especially one given in writing, that attests to the quality or durability of a product or service（质量） 保证书

[例] The new television had a guarantee with it. [同义词] warranty, guaranty 2.（v）to assume responsibility for the quality or performance of承担（品质）保证[例] Each item is unconditionally guaranteed for 6 months. [同义词] warrant, certify, pledge

guidance (n.) the act or process of guiding指导 [例] guidance in designing [同义词] direction, instruction

guidelines (n. pl) suggestions about how to do something指南，方针 [例] We have read the guidelines and feel that they are acceptable. guru (n.) a recognized leader in a field（行业）领袖，巨头 [例] Bill Gates is the guru in the IT world.

haggle (v) to bargain, as over the price of something讨价还价 [例] He preferred to be overcharged than to haggle. hand (n.): in hand现有 ready

[例] Cash in hand is kept in reserve for daily expenses.

handbook (n.) a concise manual or reference book providing specific information or instruction about a subject or place手册 hand in (v.) deliver by hand交上 hand in one’s notice (v.) resign辞职

[例] I ve heard that three more employees are going to hand in their notice in May.

handle (v.) deal with something处理 [例] We can easily handle more business.

hands -on (adj.) by direct experience亲身经历的 [例] He judged it by hands-on experience. hard sell (n.) aggressive selling强行推销 [例] Hard sell is unfair to consumers.

haulage (n) the act or process of hauling 拖运 [例]a haulage company

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