In an ad, you need to use pronouns properly. As you might know, consumers are usually interested in themselves. So you must direct all your comments at them. Use you, your and yours wherever possible. You can also include we, our and ours throughout your ad, but you should use I, me and mine very sparingly.
Also, it is important to use accurate numbers if possible. For example, %uses for this cell phone\is more likely to attract people's attention than \not sound convincing, use a percentage instead. For instance, if consumers are unlikely to believe that they can make \advertised product, you can tell them they will \a 20 percent increase in sales within the first year\
Moreover, don't use too many adjectives and adverbs: Save these for your poetry and love letters. An ad should contain plenty of verbs to convey a sense of action and urgency so as to encourage consumers to react to the ad promptly.
In finishing your ad, you should tell consumers what you want them to do. For example, \1. T 2.F 3.T 4.F 5.T
VI. Furthering Listening and Speaking Task 1: Banning Cigarette Ads
Nancy: Hey, Robert, what do you think about cigarette ads?
Robert: They’re disgusting. Many countries have banned tobacco ads completely.
Nancy: I heard in the States advertises are not allowed to show young people smoking cigarettes, neither are ads targeted at youth allowed. Robert: But advertises keep finding ways around the law. Some years ago one cigarette ad showed a deer smoking, but it was dressed in a university sweater. Obviously the ad is trying to attract young people.
Nancy: In order to increase sales, they have to make smoking appealing to young people. Make them think it’s cool.
Robert: Right. Cigarette manufacturers need to keep bringing in new customers. The old ones are dying of lung cancer.
Nancy: Good point. Our Student Union should do some publicity against smoking in campus.
Robert: I couldn’t agree more.
1. They have banned tobacco/cigarette ads completely.
2. Advertisers are not allowed to show young people smoking cigarettes. 3. They keep finding ways around the law.
4. They must keep bringing in new customers, as the old ones are dying of lung cancer.
5. IT should do some publicity against smoking on campus. Task 2: An Introduction to Advertising
Advertising has become increasingly specialized in modern times. In today’s business world, supply usually outnumbers demand. There is great competition among different manufacturers of the same kind of product to attract customers to their product. They always have to remind the consumer of the name and the qualities of their product. They do this by advertising. The manufacturers advertise in the newspapers and on posters. They sometimes pay for songs about their product in commercial radio programs. They employ attractive salesgirls to distribute samples. They organizes competitions, with prizes for the winners. They often advertise on the screens of local cinemas.Most important of all, in countries that have television, they have advertisements put into programs that will accept them. Manufacturers often spend large sums of money on advertisements. Sometimes they even spend more on ads than on the products themselves. We usually think so because of the advertisements that say so. Some people never pause to ask themselves if the advertisements are telling the truth. 1.A 2.C 3.B 4.D 5.D Task 3: A Radio Commercial
Are you looking for appliances or furniture to give new life to your home? Look no further! Here at Frontier Furniture, we have everything you need to give your home a new look and feel. Stereos, video machines, refrigerators, dining tables, washers and dryers. You name it; we have it! Low on cash? We have an easy rent-to-own plan that will put you on your favorite sofa tonight. Big color TVs cost only two hundred and twenty-five dollars; digital pianos staring at three ninety-nine ($399);
king size beds from two hundred and fifty dollars. Free delivery on all major appliances.
So come on down to Frontier Furniture. Located downtown two blocks east of city hall, across from Union Square. We’re open daily from 10:00 AM to 9:30 PM. So, come on in, and let us make your dream home a reality. 1.F 2.T 3.F 4.T 5.F Speaking
Influence of a High-Profile Star
Jill: Hey, isn’t that the same jacket the soccer star Roberto wears in that magazine ad?
Robert: The very same one indeed. Even the same color.
Jill: But his would have bigger pockets to hold all the money the company pays him to wear it.
Robert: You’re just jealous. Wait a sec. I’m going to try it on. It seems to fit me pretty well.
Jill: You make me sick. You fall for every ad you see. Robert: Not at all. I want to buy it just because I like it. Jill: Sure you do. It and Roberto. Unit test Part I
Directions: Listen to the short dialogs, and then choose the correct answers to the questions. You will hear the recording twice. After the first playing, there will be time for you to choose the correct answers. Use the second playing to check your answers. 1. (Listen to the audio recording for the question.) A. Because short slogans are refreshing.
B. Because short slogans can catch busy people's attention. C. Because only short slogans are impressive.
D. Because the Coca-Cola company has set a good example.
2. (Listen to the audio recording for the question.) A. The man asks for some money to buy bread. B. The woman spends a lot of money shopping.
C. The woman wants to buy some spring clothes for the man. D. The man is quite angry at the woman not buying him bread.
3. (Listen to the audio recording for the question.) A. Ads should be made by local people.
B. The lipstick ad is more effective in Germany. C. Ads should be adapted for particular places. D. The same ad can be used in various places.
4. (Listen to the audio recording for the question.) A. To show how fast one can buy things with the card. B. To show how much he likes the card. C. To express his disagreement with the woman. D. To express his agreement with the woman.
5. (Listen to the audio recording for the question.) A. She is a loyal customer to Nokia. B. She is a loyal customer to Ericsson. C. She is easily influenced by advertisements. D. She is a tough consumer.
Part II
Directions: Listen to the following recording, and then fill in the blanks with the missing words. You will hear the recording twice. After the first playing, there will be time to write the missing words. Use the second playing to check your answers.
W: So, Mr. Smith, you want to increase ridership on the buses. M: (1), and we hope you can help us.
W: Certainly we can. First, we must (2) of bus travel. M: How do you do that?
W: Well, we'll (3) to see what people really think about taking the bus. We'll investigate (4) and so on. M: Will that work?
W: It works (5). Once we get a profile of (6), we can see who we can (7).
（1） We do
(2) change the image (3) do some surveys (4) different age groups (5) all the time (6) your users (7) target
Part III
Directions: Listen to the following recording, and then choose the correct answers to the questions. You will hear the recording twice. After the first playing, there will be time for you to choose the correct answers. Use the second playing to check your answers.
1. Which of the following is NOT mentioned as a purpose of advertising? A. To encourage listeners to buy a product. B. To persuade readers to support an organization. C. To encourage readers to get rid of a certain idea. D. To persuade listeners to agree with a certain idea.
2. According to the passage, who is most likely to pay for an ad? A. The advertiser. B. An advertising agency. C. The retailer. D. The shop.
3. Which of the following is second in importance?
Unit1
II. Listening Skills
1. M: Why don’t we go to the concert today? W: I’ll go get the keys. Q: What does the woman imply?
2. W: I can’t find my purse anywhere. The opera tickets are in it. M: Have you checked in the car? Q: What does the man imply?
3. M: Are you going to buy that pirated CD? W: Do I look like a thief? Q: What does the woman imply?
4. M: Do you think the singer is pretty?
W: Let’s just say that I wouldn’t/t vote for her in the local beauty contest.
Q: What does the woman imply about the singer? 5. M: Have you seen Tom? I can’t find him anywhere. W: The light in his dorm was on just a few minutes ago. Q: What does the woman mean? 1.B 2.B 3.D 4.C 5.A III. Listening In Task 1: Encore!
As soon as the singer completed the song, the audience cried, “Encore! Encore!” The singer was delighted and sang the song again. She couldn’t believe it when the audience shouted for her to sing it again. The cycle of shouts and songs was repeated ten more times. The singer was overjoyed with the response from the audience. She talked them and asked them why they were so much audience in hearing the same song again and again. One of the people in the audience replied, “We wanted you to improve it; now it is much better.” 1.F 2.T 3.F 4.T 5.F
Task 2 What are your favorite songs?
W: Hi, Bob! Do you want to go to a concert with me?
M: A concert? What's it about?
W: It features recent pop songs. Are you interested?
M: Hmm, I was crazy about pop songs when I was in high school, but now I'm no longer a big fan. Pop songs go out of fashion too quickly. I'm beginning to prefer old folk songs.
W: Many older people find those songs cool, and my parents are hooked on them too. By the way, a program of golden oldies was on TV yesterday evening.
M: Oh, what a pity! I missed it.
W: I have a DVD of oldies. I can lend it to you if you want. M: Oh, that would be great. I'm dying to hear them. Many thanks. 1.B 2.B 3.D 4.A 5.C Task 3 Music and your mood
Types Slow music
Examples
Effects
Ballads and some forms It often creates a peaceful of classical music. atmosphere that is good for
relaxing after a busy day.
It can create an atmosphere of sadness.
Very slow music Jazz and blues. below 50 beats per minute Faster music
Rock，heavy metal and It tends to give us energy dance music. and make us feel full of
life. It can be played at parties, sporting events and in cars. Rock music can be used to accompany
physical labor. It does not make sense to blame rock music for road accidents .
IV. Speaking Out
Model 1 Do you like jazz?
Laura: Hey! Bob: Hello!
Laura: Do you like jazz, Bob? Bob: No, not much. Do you like it?
Laura: Well, yes, I do. I’m crazy about Wynton Marsalis. Bob: Oh, he’s a piano player, isn’t he?
Laura: No, he’s a trumpet player. So, what kind of music do you like? Bob: I like listening to rock. Laura: What group do you like best?
Bob: Er, The Cranberries. They’re the greatest. What about you? Don’t you like them?
Laura: Ugh! They make my stomach turn! SAMPLE DIALOG
A: Do you like classical music? B: No, I don’t like it at all. A: What type of music do you like? B: I’m a real fan of pop songs.
A: Who’s your favorite singer or group? B: Jay Chou. What do you think about him?
A: I can hardly bear pop songs. They are all noise to me. Model 2 Do you like punk rock? Max: What kind of music do you like? Frannie: Well, I like different kinds. Max: Any in particular?
Frannie: Er, I especially like punk rock.
Max: Punk rock? You don’t seem like the punk rock type.
Frannie: You should have seen me in high school. I had my hair dyed blue. Max: Wow, that must have been a sight!
Frannie: It sure was. What about you? What’s your favorite music?
Max: I guess I like jazz best. Hey, I’m going shopping for CDs tomorrow. Would you like to come along? Frannie: Sure, that sounds great. SAMPLE DIALOG
A: What sports appeal to you? B: I like almost every kind of sport. A: Is there anything you like especially? B: Well, I like X-sports in particular.
A: x-Sports? You don’t look like the extreme sports type. B: I have even tried bungee jumping and surfing. A: Wow, you certainly surprised me!
B: Then how about you? What kind of sport do you prefer?
A: I like t’ai chi most. In fact, I’m going to buy some books about t’ai chi. Why don’t you come with me? B: Sounds good. Let’s go.
Model 3 It just sounds like noise to me.
Philip: Turn down that noise! What on earth is it anyway!
Laura: But dad?This is Metallica1 They’re so cool. They are one of the most famous heavy metal bands.
Philip: I don’t care. It just sounds like noise to me. I can’t stand it!
Laura: I love this kind of music, but if you really hate it that much, I’ll out on something else. What do you want to hear?
Philip: How about some popular easy-listening music. Maybe something like Celine Dion?
Laura: Not her again! Her music isn’t very hip any more. I think she is a bore. SAMPLE DIALOG
A: That music is terrible! Turn off!
B: But, Mom, this is Backstreet Boy’s hit song “Get down”! It’s really appealing.
A: Nonsense. It’s just noise tome. I can’t put up with it anymore.
B: It’s my favorite music. But if you hate it so much, I’ll hate something you like. What would like to listen to?
A: What about some old songs of the 1970s like “The White-Haired Girl”? B: Ha-ha-ha-ha. It’s not fashionable any longer. I’ll be bored to death. V. Let’s Talk
The Origin of the Song “Happy Birthday to You”
The story of the song “Happy Birthday to You” Began as a sweet one, but later became bitter. Two sisters, Mildred Hill, a teacher at a kindergarten, and Dr. Patty Hill, the principal of the same school, wrote a song together for the children, entitled “Good Morning to All”. When Mildred combined her musical talents with her sister’s knowledge in the area of kindergarten education, ‘Good Morning to All” was sure to be a success. The sister published the song in a collection entitled “Song Stories of the Kindergarten” in 1893. Thirty-one years later, after Dr. Patty Hill became the head of the Department of Kindergarten Education at Columbia University’s Teachers College, a gentleman by the name Robert Coleman published the song, without the sisters’ permission. He added a second part, which is the familiar “Happy Birthday to You”. Mr. Coleman’s addition of the second part made the song popular and, finally, the sisters” original first part disappeared. “Happy Birthday to You” had altogether replaced the sisters’ original song “Good Morning to All”. In 1916 Patty took legal action against Mr. Coleman. In court, she succeeded in proving that hey were the real owners of the song. 1. Good Morning to All 2.。success 3.musical talents 4. without 5.second part 6replaced 7.legal action 8.real owners
Possible Retelling for the Teacher’s Reference
The story of “Happy Birthday to You” was a nice, sweet on eat the very beginning, but later turned into a bitter one. There were two sisters: one was Mildred Hill, and the other Patty Hill. The former had great musical talents, while the latter had knowledge of kindergarten education. Bu combining their abilities, the two produced a song called “Good
III. Listening In
Task 1: The Influence of Advertising
Richard: Dad, I need a pair of new shoes for an important basketball game. My old ones look kind of funny.
Father: Funny! We just bought those last spring. There’s a lot of life left in them.
Richard: But look at this ad with Yao Ming. He says these shoes give him extra spring.
Father: Yao Ming is so tall that he doesn’t need extra spring. Anyway, he makes money than I do. And they probably give him millions of dollars to wear those shoes.
Richard: But if you bought me the shoes, I’d wear them for nothing. And I’d have that extra spring.
Father: Do you think Yao Ming reached the top just because of the shoes he wears? Or was it something else?
Richard: You mean like hard work, dedication, that sort of thing? Father: Exactly. Just focus on your studies and forget the shoes. 1. shoes 2. funny 3. a lot of life 4. ad
5.extra spring 6. money 7. millions of dollars 8. for nothing 9. reach the top
10. hard work 11. focus on 12. forget Task 2: A job ad for a friendly employee
A firm advertising for a \employee has been asked to change its wording because it discriminates against unfriendly people.
Travelco, a travel agency, put in a request for a \provide food for its staff. But the Job Center in Bristol told managing director Harry Smith that he would have to remove the word \before the advertisement could be accepted.
Mr. Smith said he could not believe the decision and thought it was \He said, \were told we could not use that particular word because it was discriminatory against people who looked unfriendly. We thought it was ridiculous. It's only too natural for us to specify what
kind of people we want.\said they thought they had been a little over the top.\
The center had made it a rule that certain words were not allowed in ads and the words \and \had been banned in the past.
An official of the center said, \personality characteristics in advertisements to ensure that there is no discrimination in the process.\
She added, \should leave the dispute to the local judges. They'll make the final decision. It's possible that a member of our staff has been over-enthusiastic in cutting out words in ads.\1.F 2.T 3.F 4.F 5.T
Task 3: Don’t even think about it!
“Don’t even think about it!” is a phrase commonly used in the United States when a person emphatically denies or refuse something.
In 1995, Shaquille O’ Neal, a popular basketball player, made a Pepsi commercial in which this phrase was used. The commercial begins with Shaq playing basketball, and a little kid is watching him. Then the boy cries out the name of this basketball star. Shaq turns to see the kid with a Pepsi n his hand. He walks over to the boy and says, “Hey, can I have it?” He bends over, supposing that his admirer will give him the Pepsi. But then the kid says, “Don’t even think about it!” This commercial was rather popular, and it had been shown on TV for about three years. The commercial seems to have a more dramatic effect than that produced by the Coca-Cola company in the 1970s. In the Coke ad a young boy meets football star “Mean” Joe Green as he is leaving the field a game. The boy gives his hero a bottle of Coke, and in exchange for the drink, the football player throws to the boy, who excitedly catches the souvenir. The phrase “Don’t even think about it!” is used on many other occasions. Visitors to New York City are often amused to see a road sign with these words: “Don’t even think about parking here.” This road sign means that people are strictly prohibited from parking there. 1. A 2.B 3.B 4.C 5.C IV. Speaking Out Model 1 Who pays?
Laura: Hey!
Bob: Hey! Look, this is a cool TV commercial. “Things go better with Coke!”
Laura: I think the Pepsi commercial is just as attractive: “The choice of a new generation!”
Bob: Yeah, but the competitors are just canceling out each other’s efforts.
Laura: That’s quite true. They both spend piles of money to increase their market shares, but neither gains.
Bob: I’m afraid the extra costs of advertising will be passed on to the consumers.
Laura: I hear that the advertising produces a good image of a product, and that leads to consumer brand loyalty. Bob: What do you mean by consumer brand loyalty?
Laura: It means consumers are loyal to a certain product and keep buying it. Also, they’re willing to pay more.
Bob: It seems contradictory. In other words, more sales mean lower production costs, but more advertising means higher costs to the consumer. In the end the winner is of course the company. Laura: That’s true! Now Your Turn
A: Look, “Make yourself heard!” The Ericsson’s TV commercial is so cool.
B: I think the Nokia’s commercial is just as fascinating: “Connecting People.”
A: I’m afraid consumers will have to pay for the advertising. B: I hear that the advertisements create as a favorable on\\mage of a product, and that leads to consumer brand loyalty. A: Could you explain “consumer brand loyalty”?
B: I mean consumers identify with the product and keep buying it. Sometimes they’re even willing to pay more.
A: It is contradictory that increases sales lead to a lower production cost per unit, but more advertising results in greater costs for consumers. The winner is always the company. B: I agree.
Model 2 Beware of ads!
Peter: Mind if I switch channels? Those TV commercials are killing me. Jane: How can you say that? Watch: “Take Toshiba, take the world.” Fantastic! There’s a product you can depend on. A powerful product. Peter: If I were you, I wouldn’t trust those commercials.
Jane: Now, look at this McDonald’s commercials! Aren’t those little kids cute? Oh, and there’s such a warm family feeling.
Peter: Just how an advertising agency wants you to see McDonald’s. you’re the target audience.
When they make TV commercials, they use scientific methods to learn what you’ll like and buy.
Jane: Are you telling me those darling little children biting into Big Macs are part of a scientific project to get me into McDonald’s? Peter: Advertises don’t bother with facts more. Instead they want the end-user—that’s you—to fall in love with their product.
Jane: I see. So what you’re saying is, “Watch out, or commercials will take over your life.” Now Your Turn
A: Shall we switch to another channel? I don’t like those TV commercials. B: Why do you think so? Look: Just do it! What a powerful product. A: I doubt it.
B: Now, look at this L’Oreal commercial. The model’s skin is so smooth. A: This is what they want you to believe: use the product and you will get the same skin.
B: You mean they are lying about the product? I don’t really think so. A: Advertisers now appeal to emotions, not reason. They want you to like their product.
B: Well, I don’t really agree with you, but we can switch to another channel.
Model 3 Are the free magazines free?
Peter: Jane, what’s that magazine you’re reading?
Jane: It’s one of those free magazine you can pick up around town. It’s got some pretty interesting articles in it.
Peter: Wake up, Jane! It’s not free at all. Look at it: It’s all advertising.
Jane: Maybe so, but if the advertising pays for the magazine, then I don’t have to.
Peter: Sure you do. The cost of the ads is built into the products. Jane: Still, I think advertising serves a useful purpose. It tells me about new products.
Peter: A lot of companies spend more money on advertising than on making quality products.
Jane: But some commercials are really fascinating. Besides, you have the freedom to choose not to look at the ads. Peter: Well, it’s time to cook dinner. Now Your Turn
A: What’s that brochure you’re reading?
B: It’s a giveaway brochure you can easily find here and there. It’s got some pretty interesting things in it.
A: Do you really think so? It’s not really free. Look at all the ads in it.
B: Could be, but I don’t have to pay for it.
A: You bet you do. The cost6oof the ads is included in the products. B: Still, I think advertising tells me about new products. It helps me in choosing what to buy.
A: This is just what the advertisers want you to do.
B: But some commercials are really fascinating. Besides, you’re didn’t have to believe all the ads. A: Well, let’s go swimming. V. Let’s Talk
Advertising techniques
To write good advertisements, you have to remember a number of things.
You should always start with the greatest benefit to consumers. For example, you can mention such advantages as money-saving, satisfying effects, improved health, better appearance, greater self-esteem and so on.
A: Why do you look so upset? B: I’m all right.
A: I know it’s not your work. So anything wrong with Susan and you? B: Well, you’re right. I just spilt up with her.
A: Oh, I’m sorry. I thought the two of you made a good match. B: I think I should have a career first but she wants to get married right now.
A: Well, it’s hard to make a choice between career and family. B: Yeah, it’s hard.
A: I know it’s difficult, but try to cheer up!
B: You know, we were together for a long time. I can’t get her out of my mind.
A: Well, you’ll find a good match sooner or later. Model 2 Leo proposed to me.
Mary: Laura! Guess what! Leo proposed to me! Laura: Wow. That’s wonderful. Did you accept?
Mary: Not yet. I have some doubts?like the age factor. I’m really robbing the cradle here.
Laura: I know he’s fur years younger than you, but he’s mature for his age.
Mary: I’m worried about the cultural differences, too.
Laura: But I can see that both of you have the same interests and personalities. That’s even more important. Mary: Maybe you’re right. Now Your Turn
A: Can you believe it? Philip made a proposal to me! B: How wonderful. Did you say yes?
A: Not yet. I’m concerned about the age gap. He’s much younger than me. B: I know he’s a few years younger than you, but I think he is mature than mind.
A: I’m also worried about whether we can maintain a long distance relationship. You know, he lives in another city.
B: But you love each other. That’s very important. A: Maybe you’re right.
Model 3 There’s something about him.
Jane: Laura, I know you like Charles a lot, but what do you like about him?
Laura: Well, there’s just something about him. Jane: Really? What is this something?
Laura: Well, he’s mature, handsome, gentle, and successful. I think he’s for me.
Jane: He’s certainly mature, but don’t you think he’s a little old for you? He’s almost twice as old as you are!
Laura: Well, age shouldn’t be something that comes in the way of a person’s marriage.
Jane: It’s true that age isn’t the most important issue, but what would your parents think?
Laura: I don’t care what other people think. I just know that I love him and he loves me. Love’s all that matters. Now Your Turn
A: Well, you and Chris have been together for a long time. What are his good points?
B: There’s something wonderful about him. A: Really? What do you mean by this something?
B: Well, he’s handsome, humorous, and hard-working. I think he’s my perfect match.
A: But I think he is too old for you.
B: Well, age doesn’t matter too much for me. A: But what would your parents and friends think?
B: I don’ worry too much about what other people think. For me, love is the most important V. Let’s Talk Online dating
Online dating is a dating system which allows people to make contact and communicate with each other over the Internet, usually with the objective
of developing a romantic relationship. Online dating services usually provide matchmaking over the Internet through the use of personal computers or cell phones.
Online dating sites generally require applicants to provide personal information before they can search the database for other individuals using criteria they set, such as age, gender, race, religion and location. Most sites allow members to upload photos of themselves and browse those of others. Sites may offer additional services, such as online chatting, telephone chatting, and message boards.
Some sites provide free registration, but may offer services which require a monthly fee. For example, they may offer full access to profiles, but provide additional services for pay, such as putting paying users' profiles at the top of the list, making their profiles appear several times in different places in the search results and giving them a more advanced search engine to work with. In one real example, free users may only search for persons of specified age, gender and city, while subscribers may also search for such information as height, weight and interests. Other dating sites depend on advertising for their income. In the recent years such sites have become increasingly popular.
1.B 2.B 3.C 4.D 5.A
VI. Furthering Listening and Speaking Task 1: Finding the Right Type of Girl
Keith: Hey, Peter! You’ve been in the room all night. Get out and dance with someone like that babe over there.
Peter: No way, Keith! She’s the intellectual type. My pickup line just won’t work with her.
Keith: Oh, come on, man! What kind of girl do you like?
Peter: I want a girl that gentle and mild, and that babe is not the right type.
Keith: Times are changing, and you’ll never find a woman that will shine your shoes and fill your beer mug all the time. Wake up.
Peter: Oh really? I still prefer women that stay home, cook, clean, and take care of the kids.
Keith: Okay, then what will you do after you get home from work? Peter: Hmm. Eat, watch TV, and throw our the trash.
Keith: Wit, wait, wait. I can’t believe my ears. You’ll never find a wife.
1.B 2.D 3.C 4.A
Task 2: He thinks I’m God.
A young woman brings home her fiancé to meet her parents. After dinner, her mother tells her father to find out about the young man’s plans. The father invites the fiancé to his study for a drink. “So what are your plans?” the father asks the young man. “I am a Bible student,” he replies.
“A Bible student. Hmm.” The father says. “Good, but what will you do to provide my daughter with a nice house such as she’s accustomed to?” “I will study,”: the young man replies, “and God will provide for us.” “And how will you buy her a beautiful engagement ring such as she deserves?” asks the father.
“I will concentrate on my studies,” the Youngman replies, “and God will provide for us.”
“And children?” asks the father. “How will you support children?” “Don’t worry, sir. God will provide,” replies the fiancé.
The conversation goes on like this, and each time the father questions him, the young man insists that God will provide. Later, the mother asks, “How did it go, honey?”
The father answers, “He had no job and no plans, but the good news is he thinks I’m God.”
1. the young man's plans 2. a nice house 3. God will provide for us 4. Don't worry, sir 5. play the role of God Task 3: Wedding vows
Before the wedding, the groom went up to the minister with an unusual offer. \I'll give you $100 if you'll change the wedding vows. When you get to the part where I'm expected to promise to ‘love, respect and obey her', ‘giving up all others', and ‘be true to her forever', I'd be happy if you'd just leave that part out.\He gave the minister the cash and walked away with a light heart. The wedding day arrived, and the bride and groom
reached that part of the ceremony where they make vows to each other. When it was time for the groom's vows, the minister looked the young man in the eye and said, \command and wish, serve her breakfast in bed every morning of your life and make a vow before God and your lovely wife that you will never even look at another woman, as long as you both shall live?\shocked, but in spite of himself, he said in a low voice, \Then the groom whispered to the minister, \minister put the $100 into his hand and whispered back, \much better offer.\1.F 2.F 3.T 4.T 5.F Speaking Mutual Love
Jill: You know, Robert, we’ve been dating a long time now. Robert: Yeah. Twelve months next week. Jill: You remembered!
Robert: Of course I did. How could I forget the anniversary of our first date?
Jill: You’re so sweet. Can I tell you something? Robert: Sure. You can tell me anything.
Jill: From our very first date, I knew we’d be together a long time. Robert: Can U tell you something? Jill: Yes.
Robert: The feeling was mutual
Part I
Directions: Listen to the short dialogs, and then choose the correct answers to the questions. You will hear the recording twice. After the first playing, there will be time for you to choose the correct answers. Use the second playing to check your answers. 1. (Listen to the audio recording for the question.) A. They are close friends.
B. They are strangers to each other. C. They are colleagues.
D. They are members of the same family.
2. (Listen to the audio recording for the question.) A. Because Rob has fallen in love with another girl. B. Because they quarreled with each other. C. Because Rob has been cheating Susie. D. Because Rob has found Susie unfaithful. 3. (Listen to the audio recording for the question.) A. She is in deep love with the man. B. She has broken off with the man. C. She hasn't decided to marry the man. D. She has got a new boyfriend.
4. (Listen to the audio recording for the question.) A. She broke up with Jim two month ago. B. She went through an unhappy feeling. C. She never believes in love at first sight.
D. Her opinion towards love is influenced by her sister's experience. 5. (Listen to the audio recording for the question.) A. Chocolates. B. Toys. C. A DIY cup. D. Flowers. Part II
Directions: Listen to the following recording, and then fill in the blanks with the missing words. You will hear the recording twice. After the first playing, there will be time to write the missing words. Use the second playing to check your answers.
W: Guess what? My elder brother is getting married. (1)! M: He is? I didn't (2) know he had a girlfriend.
W: He met her last month. He (3) her the first time he saw her. M: Really? She (4)?
W: Yeah. So he (5). Now they're tying the knot. M: Wow! They're (6) so quickly! Aren't you worried?
W: Why would I be worried? He used to be unhappy and (7); but now he's happy!
M: But so many couples nowadays get (8). W: Oh, come on. My brother is (9). Your answer Correct answer (1) He's engaged (2) even
(3) fell in love with (4) swept him off his feet (5) popped the question (6) getting married (7) lonely (8) divorced (9) different
Part III
Directions: Listen to the following recording, and then choose the correct answers to the questions. You will hear the recording twice. After the first playing, there will be time for you to choose the correct answers. Use the second playing to check your answers. 1. What did Mike do to make Helen so happy? A. He gave her a ring as a present.
B. He asked her a funny question. C. He proposed marriage to her. D. He asked her to go out with him.
2. What was Mike like when he tried to pop the question? A. He was nervous and trembling all over. B. He was nervous but managed to calm down. C. He dropped on his knees and cried. D. He laughed wildly. 3. How did Helen help Mike out? A. She showed him her ring. B. She showed him his ring. C. She put a ring on his finger.
D. She gave him a hint by showing her ring finger. 4. What is true of the ring? A. It is a newly bought ring. B. It is a family treasure.
C. It is a ring bought in a foreign country. D. It is a ring given by a friend as a gift. 5. What does Helen think about wearing the ring?
A. She is afraid of wearing it for fear of losing it. B. She is unwilling to wear it because she doesn't like it. C. She is delighted to wear it as it is a token of good fortune. D. She is excited to wear it as it is an expensive one. Part IV
Directions: Choose the best answer to each of the following statements. 1. Why did you ask if Sarah is coming with us? Why is your face _______ red?
A. firing
B. flaming C. changing D. exchanging
2. Ah, someone has a ______ on Sarah, doesn't he? A. click B. clash C. crush D. crash
3. I love her, but I don't have the guts to ask her ________. A. out B. outside C. go out D. go outside
4. The minister looked the man _____ the eye and said, \promise to kneel before her?\ A. by B. with C. into D. in
5. In spite of himself, he said ___ a low voice, \ A. at B. over C. through D. in
6. The priest whispered back, \ A. much better offer B. better much offer C. a much better offer D. a better much offer
7. Traditionally unmarried women __________ there after the wedding. A. gather B. together C. integrate D. combine
8. The bride throws her bouquet ______ the women standing there. A. for B. towards C. to D. at
9. After casual dating, a pattern of steady dating gradually develops in __________.
A. the late teen B. the late teens C. late teen D. late teens
10. My ____________ just didn't work with that girl. She simply ignored me.
A. pick words B. picking words C. pick line D. pickup line UNIT4
II. Listening Skills
1. Good to the last drop. 2. Make yourself heard. 3. Obey your thirst. 4. We lead. Others copy. 5. No business too small, no problem too big. 6. Drivers wanted. 7. Don't leave home without it. 8. She works while you rest. 2-4-5-8-3-7-6-1
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